Winning $30,000 is as easy as

launching a new program for one of Canada’s largest retailers.

Submission Deadline

January 22nd, 2018.

PHASE ONE

Your Big Idea

Due. Jan. 22nd 2018

PHASE TWO

Take It To The Next Level

Due. Feb. 20th 2018

PHASE THREE

Show Us What You’re Made Of

March 23rd – 27th

A two-page summary outlining your great idea plus three pages to back up the cool stuff. No pressure, right?

Congratulation! As one of the Top 25 teams, you are now instantly $1000 richer! You will now be challenged by submitting a detailed comprehensive marketing plan on your campaign outlining your strategy, creative elements, media outlets and more.

Our Top 10 teams go head-to-head in front of a panel of over 20 senior industry leaders and academic judges. As a finalist, you will also get the opportunity to receive exclusive internships from our partners. Go big or go home!

PHASE ONE

Your Big Idea

Due. Jan. 22nd 2018

A two-page summary outlining your great idea plus three pages to back up the cool stuff. No pressure, right?

PHASE TWO

Take It To The Next Level

Due. Feb. 20th 2018

Congratulation! As one of the Top 25 teams, you are now instantly $1000 richer! You will now be challenged by submitting a detailed comprehensive marketing plan on your campaign outlining your strategy, creative elements, media outlets and more.

PHASE THREE

Show Us What You’re Made Of

March 23rd – 27th

Our Top 10 teams go head-to-head in front of a panel of over 20 senior industry leaders and academic judges. As a finalist, you will also get the opportunity to receive exclusive internships from our partners. Go big or go home!

A LOOK BACK AT SEASON 11

A LOOK BACK AT SEASON 11

Registrants

Submissions

Universities Reached

Million Social Media Impressions

Learning Partners

Million Total Impressions

SEASON 11 CLOSING CEREMONIES RECAP VIDEO

Registrants

Submissions

Universities Reached

Million Social Media Impressions

Learning Partners

Million Total Impressions

SEASON 11 CLOSING CEREMONIES RECAP VIDEO

SINCE THE BEGINNING

In Prizing Given

Career Beginnings

Total Submissions

THE ALUMNI

CANADA’S NEXT TOP AD EXEC – THE ‘UN-CLASSROOM’

Canada’s Next Top Ad Exec heralds a new kind of experiential education wherein students are allowed the freedom, challenge and curiosity offered by playgrounds. They choose and participate in activities important to them, set their own priorities and see the result of their efforts and motivation. They also develop habits valued by employers – learning and operating effectively in teams, dealing with ambiguity, overcoming adversity and thriving in situations with limited resources and direction. In effect students change their traditionally held views of teaching and learning.

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THE STUDENT COMPETITION IN A CLASS OF ITS OWN.

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